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Production studio is the heart and cradle of any sound product. Magic and wizard are always there! A sound is very mysterious, tender and sensitive substance. And if after some fairy manipulations you get quality sound product which strikes you as a customer and your target groups this means you were right in your choice of production studio.
Structure of sound production studio
Premises
Sound studio has some special features. First of all premises should be maximum sound-proofing and if possible don’t have any parallel surfaces (such as walls for instance) which could play ping-pong with sound waves. The best choice is five walls and twisted ceiling. Also studio should have blind quiet microphone room with window. As well as glass is very “melodic” substance the window should be twisted also. Moreover glass plates in the frame should be unparalleled to exclude wave reflection and noise interferences.
Equipment and software
With a time being great number of sound equipment becomes computerized. That’s why now computer is the core of sound studio. It is considered that the best platform to work with sound is Macintosh. This is the true! Many professionals use it and are very satisfied by reliable operation of sound systems based on Macintosh. Nevertheless Windows has a few important advantages also. Most PCs are designed for Windows hence most popular software for sound processing work with Windows only. As well as Windows is widely spread this allows to finish assignment started at one PC at another one if necessary. At the same time to find another PC with Mac could be not so easy!
Besides computer with powerful soundcard as a rule studio is equipped by professional microphone, sound mixer desk as well as by preamplifier and compressor for quality voice recording. Proper operation of all equipment (from connecting cables and coffee machine to microphones and computers) is extremely important for working under the pressure studio.
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Staff
General Manager
Main General manager’s task is studio management at all. He (she) is responsible not only for paper work with contracts, current docs and briefs but also connect between customers and studio staff. And of course manager is responsible for studio profitability and control the budget.
Creative department
Depending of work volumes creative department could consist of either from one copywriter or from several specialists under the supervision of creative manager. All creative works in studio are their responsibility.
Production department
Similar to creative department it could include both single universal sound producer to fulfill all types of works with sound and few sound specialists every one with determined field of skills application under supervision of Head sound producer.
Technical support service
Sound production studio could not have full time employed technical support serviceman. This could be part time employed specialist. But he should be totally responsible for proper operation of all equipment and apparatus in studio and provide its regular tests and maintenance.
Performers
These is mostly freelance employees except may be 1-2 staff announcers (actors). And even the last ones don’t spend all time at studio. They just have their own working schedule. All voices are part of a studio voice data base. Studio voice data base is subject of permanent changing. The professional announcers are most often invited for producing audio advertisement. But for most complete applications (play or song soundtrack) actors and singers are invited.
Professional approach in the organization of our business makes it possible to obtain a permanent customer for a long time. The staffs of the production studios which are located all over the world, try to treat every order as the birth of their own child.
